Stop Fighting
Yourself.
Start Fighting Back.
Hypnotherapy that rewires the patterns holding you back. Stop smoking, beat addiction, reclaim your mind — typically in fewer sessions than you think.





































The patterns.
Not just the symptoms.
Willpower runs out. Hypnotherapy doesn't fight the habit — it cuts off the supply. Matthew works at the level where smoking, anxiety, addiction and fear are actually wired in.
Stop Smoking
One session. Most walk out a non-smoker.
Anxiety & Stress
Not meditation. Not breathing exercises. The actual wiring.
Addiction Recovery
He's sat with people at rock bottom. He doesn't do surface-level.
Weight Loss
Kimberly lost 200 lbs. It wasn't the diet.

Ringside with champions.
Now in your corner.
Matthew Robinson started as a mindset coach for professional fighters — British champions, Olympians, bare-knuckle fighters. He's worked at Microsoft, spoken at the Best You Expo in LA, and been featured in national press and TV. Now he brings the same no-nonsense methods to anyone with a fight worth winning.
No mystery. Here's how it works.
Book
Pick a time that works. Free 15-minute call to make sure we're a fit.
Your Session
60–90 minutes. In person in Norwich, or online wherever you are.
Transform
Most clients see change after one session. Some need a series. We'll be honest with you.
What clients say after.
"Thank you to THE AMAZING Matthew David Robinson for all the brilliant hypnotherapy sessions to help me with my weight loss and portion control. You are one of the best hypnotherapists around — I've lost over 200lbs."
"I went to see Matthew after a very stressful period of my life. I lost someone very dear to me and not long after was diagnosed with a cancerous brain tumour. My anxiety levels went through the roof. Matthews calm manner really relaxed me and helped me go on to smash life in so many ways — including now training to be a stunt artist."
"I can seriously say that Matt really did transform my life. I was at the lowest point, where I feared for my life due to a big alcohol and addiction problem that had been haunting me for more than 20 years. He went above and beyond to help me get to the root of the problems. Since I gave up all habits, my life has gone from strength to strength."
Watch clients tell it.
Change together.
Breathwork for every battle.
Group breathwork sessions for stop smoking, anxiety, combat sports, addiction, and general wellbeing. Drop-in or fixed series. Online and in-person Norwich.
See All ProgrammesThe Retreat.
Residential. Transformational.
Strictly Limited.
Four days. Eight people. One environment built end-to-end to break the patterns that have held you for years.
Join the waitlist · Next retreat 2026
Join the WaitlistThe Hero's Journey.
Long-form conversations with fighters, hypnotherapists, and people who have done the work.